Mortgage 

The restaurant and hotel business is better. Is it worth studying for a hotel business: the pros and cons

Hospitality industry exhibitions are a comprehensive marketing tool for promoting HoReCa market participants. With an extensive program, they attract a professional audience that strives to stay up to date with what is happening in the industry. Exhibitions introduce the latest trends and equipment for the hotel and restaurant business, popular formats of establishments. This is still a professional party. Usually managers and owners of hotels, restaurants, cafes gather at the event; purchasing directors and suppliers; profile specialists.

Hospitality industry exhibition business program

Exhibitions of hotel and restaurant business are accompanied by an exciting program. Presentations, forums, conferences on the topic of HoReCa offer knowledge in the context of practical experience. Master classes, training seminars, culinary shows help to master new technologies. Contests, competitions and award ceremonies determine the best in their segment, and with it the development of the entire industry.

HoReCa exhibitions in the world

Once every 2 years, the attention of the global hospitality industry is riveted to the Host exhibition in Milan. In 2015, its holding coincided with the World Expo taking place here, which allowed to increase the number of guests several times.

The German exhibition Intergastra (Germany) remains the main one in the country and is on the list of the world's leading events. The HORECA exhibition of the same name in Greece is considered quite large-scale. HOFEX in Hong Kong is not inferior to many large international projects, as it shows unexpected solutions with a regional focus. The Hosfair series (China) represent the industry twice a year (in Guangzhou and Shenzhen).

Russian business in the HoReCa sector is focused on the annual PIR Expo Hospitality Industry Week. The PIR exhibition in Moscow consists of five standalone expositions: PIR. Restaurant equipment, PIR. Food, Moscow Coffee and Tea Expo, Moscow Bar Show, Hotel. Design. Equipment. Control. As part of the event, the All-Russian Summit of restaurateurs and hoteliers is being organized.

Restaurant and hotel exhibitions in Moscow

In addition to the grandiose event PIR Expo, experts willingly visit Sirha Moscow. It is called the main restaurant exhibition in Moscow and an excellent continuation of the success of the Sirha brand. In March, Crocus Expo is hosted by the international exhibition of products and services for equipping and supplying catering establishments IFFF Moscow. In autumn, in parallel with the well-known meeting on the topic of food and beverages World Food Moscow, the site hosts an exhibition of equipment, accessories, tools and accessories for barbecue, grill, shish kebab BBQ Expo.

Hotel business exhibitions

The main directions of the hotel business exhibition: construction and design of hotels, hostels and hotels, their reconstruction and renovation, interior design, finishing materials, furniture for hotel rooms, equipment for reception, restaurants, bars, laundries, security system. At exhibitions of the restaurant business, there is always the selection and training of personnel: chefs, cooks, bartenders, waiters, hostesses, etc.

The hotel and restaurant exhibitions Internorga in Germany and Igeho in Basel respond to the current needs of the European industry. Refined, modern, multifaceted - they gather cutting-edge innovations around them.

The exhibition project HDE (Shanghai) is dedicated to the construction, design and interior design of hotels. The Hotelex Shanghai hotel exhibition is more specialized, but is popular among professionals in Asia.

Restaurant business exhibitions

Europe travels alternately to Lyon and Geneva to take part in Sirha. In odd years, the global review of the restaurant business is held in France, in even years - in Switzerland.

The National Restaurant Association of the United States holds its own NRA Show in Chicago, which is well known outside the continent. Focus: cuisine, bar, menu, guest service, interior design and logistics.

Bar industry exhibitions

The first place rightfully belongs to the Moscow Bar Show as part of the HoReCa-exhibition group in Moscow PIR Expo. All Russian baristas rush to Russian Barista Days.
Abroad, the calendar of top bar industry exhibitions includes: Nightclub & Bar Show (Las Vegas), Barcode Expo (Liverpool), Restaurant & Bar HK (Hong Kong).

In Russian universities, not so long ago, the specialty "Hospitality" appeared. What is the profession of "Hospitality Specialist", and in what industry can a graduate work?

Consider this specialization in detail in order to understand all its positive and negative sides.

Who is a hospitality manager

This is a specialist in charge of organizing guest services in hotels and tourist complexes. He accepts, places, writes out guests, is responsible for the smooth operation of the facility.

Top 10 professions in the hotel and restaurant business

The hospitality and tourism industry in Russia is developing rapidly. It includes three main sectors: catering, hotel management and tourism. The first two are often combined under one term "Hotel-restaurant (business)" or "Hotel-restaurant business".

We can give the following definition of the concept of "hotel and tourism business" - this is a sector of the economy that is associated with the provision of services in the field of hotel management and tourism.

Let's see what professions in this area are the most respected, paid and interesting:

  • hotel manager;
  • PR manager;
  • hostess;
  • hotel manager;
  • event organizer;
  • nutrition manager;
  • manager of the reception and accommodation service;
  • brand manager;
  • room stock supervisor;
  • Chef.

The question often arises before the applicant - what is better "Tourism" or "Hospitality"? Everyone decides for himself. But the second direction is very promising.

Consumers want to see not only a traditional hotel or a hotel - today they are attracted by something new, non-standard. For example, floating hotels, botels, boat camping, etc.

You always have a chance to open your own business, for which you do not need to recruit a large staff (for example, hostels, etc.).

Where and how many years to study in the specialty "Hotel service"

In Russia, higher education in this specialty (applied bachelor's degree) can be obtained at almost 100 universities in the country (97, to be exact). Be sure to read reviews about the university from students and graduates before entering.

Let's list top 5 universities of the Russian Federation, where training is provided:

  • Kazan (Privolzhsky) Federal University (KFU);
  • Southern Federal University (SFU);
  • Ural Federal University B. N. Yeltsin (UrFU named after B. N. Yeltsin);
  • Peoples' Friendship University of Russia (PFUR);
  • Far Eastern Federal University (FEFU).

The term of study is 4 years (full-time). The study is supplemented by practice in hotels, with which the university has an agreement.

Today in Russia, education in this specialty is offered not only by universities, but also by colleges, where you can enter after grade 9 or 11, as well as private companies and organizations that retrain specialists.

For example, at Synergy University (Moscow) there is a college (direction "Hotel Service", faculty of hotel and restaurant business) with a training period of 1 year 10 months or 2 years 10 months. After graduation, there is an opportunity to enter the 2nd or 3rd year of the specialty "Management in the hotel and restaurant business" (first higher education).

At the same university, you can get a second degree in a similar specialty with a study period of 4-4.5 years. Master's and postgraduate studies will be further stages of education.

What subjects can be in the curriculum of the direction "Hospitality":

  • organization of reception and accommodation services;
  • sales technology in the hotel business;
  • advertising in the hotel business;
  • technology and organization of catering services;
  • standardization and quality control of hotel services;
  • international hotel chains;
  • corporate culture in the hotel business, etc.

In addition, there are courses with different lengths of study offered by various private companies.

What items to take

To enter the specialty "Hotel service", "Hotel business" you need to pass the exam in three subjects.

To date, the list is as follows:

  • Russian language (basic level);
  • mathematics (basic level);
  • social science (profile level).

Other exams are taken at St Petersburg University: Russian language, social studies, foreign language. Ryazan State University named after S.A. Yesenin - social science, history, Russian language. The USE in these subjects will also be asked of you at the Novosibirsk State University of Economics and Management "NINH" (NSUEU).

The exact list of subjects must be found out in advance on the website of the university of interest.

Who can work a graduate with a diploma "Hospitality"

After receiving a diploma in the specialty "Hospitality", you can apply for a place in the middle management, that is, hotel management.

You have already stepped over the lower-level positions (cleaners, maids). The highest level will be the top managerial level.

What vacancies can be offered to a graduate:

  • manager;
  • administrator;
  • manager;
  • HR Specialist.

How to become a hotel manager

First of all, you must have an education in the direction of "Hospitality". The second is also necessary - "Personnel Management".

It is desirable to have an economic or legal education. Such complexity will give you an advantage, in particular:

  • in the management of marketing activities, which includes production and sales marketing, marketing communications;
  • in intra-company management (management), including strategic, current, operational, process management, project management, development;
  • in intra-company planning and forecasting, which includes strategic, current, operational planning, management control.

To become a manager, it is good to have not only diplomas from leading universities, but also certificates of internships in prestigious hotels, hotels, especially foreign ones.

What is the salary of a hotel manager in Moscow

The manager of a hotel in Moscow receives an average of about 70,000 rubles(according to the site Moscva.trud.com). This profession is one of the highest paid. In the regions, such work is paid, of course, lower.

Career in the hospitality industry

If you are hardworking, have organizational skills, are sociable, have resistance to stressful situations, can work in a multitasking environment (you have to solve the most diverse tasks every day), know foreign languages, then you can count on career growth.

Experience and practice can allow in the future to take such a prestigious position as an "expert in the hotel business", who is engaged in forecasting in the hotel industry.

Hotel service specialist - the pros and cons of the profession

In general, this area of ​​activity is very attractive.

Among the advantages is the demand for the profession. A graduate can find a job not only in Russia, but also abroad. In addition, the experience of communicating with people is always useful in life.

Among the minuses can be noted a large amount of work, frequent stressful situations and problems that need to be dealt with as professionally as possible. This is understood as: an even tone of speech, goodwill, a desire to find a compromise. A hotel service specialist can work night shifts, on public holidays.

Street food is a promising business that requires a minimum of investment, pays off quickly and is actively developing even in times of crisis. In the article, we have collected 15 ideas on how to open a street food point.

Every weekend, the Business Weekend project provides free training for young people who want to become entrepreneurs or already have some experience in this field.

Hot baking is relevant all year round and at any time. To start, 100 thousand rubles and minimal skills are enough. This is a good mini-business option for beginners.

In this material, we will not talk about the notorious “passive income” on long-term rental of residential premises, but about ways to turn rent into a full-fledged business, quite successful and quite profitable.

Franchise of the unique quest show "Jumanji"

Fort Family presents a unique quest show "Jumanji", which has no analogues. Today, you can also become its owner by joining the professional family of Fort Family franchisees!

To travel to nature, it is not necessary to part with the benefits of civilization. Glamping is a new niche in the hotel business, designed for lovers of a high level of comfort.

If you are looking for a small business that is in line with the healthy lifestyle and healthy eating trends, consider the idea of ​​a juice bar. You can open a phytobar with a minimum investment and earn about 100 thousand rubles.

Capsule hotels are a new direction in the hotel business in Russia. Opening such an establishment is easier and cheaper than a full-fledged hotel, and you can earn up to 1 million rubles a month.

The production of tandoor bread is a simple business and a great opportunity to try your hand at entrepreneurship. The main advantages are small investments, simple technology, high demand for baked...

Earn monthly up to 148,000 rubles. Interactive railroad vending layout with the function of issuing gifts. An interesting alternative to standard vending solutions.

A cafe for children is a niche in the field of catering, in which you will have few competitors and many additional ways to earn money: from conducting master classes to organizing family holidays.

Sale of trdelniks is a niche of street food where there is no serious competition yet. In your city, you can become the first to make money on this unusual product from the Czech Republic.

Kono-pizza is a type of pizza in a cup adapted to the requirements of street trade, which is convenient to take with you and eat on the run. Let's analyze what you need to make money on this type of street food. ...

Cheburechnaya is a great option for beginners in the culinary business. Minimum investment, fast payback, simple technology and up-to-date format. In the article, we open a cheburek with a profit of 100 thousand rubles.

We offer game attraction "REALGAME". The attraction is of interest to representatives of any age category at all times of the year. An excellent option for those who want to start a business in the field of...

If you love good tea and want to start your own business, starting a hobby club is a great idea. An art space that unites hot drink connoisseurs. The tea shop can...

Interested in how to open a coffee shop? No wonder coffee is one of the most popular drinks in the world. That is why opening a coffee shop is a profitable business idea. And for a beginner, this is a great opportunity to get ...

What realities do restaurateurs face when building partnerships with suppliers? Consider the key models of work and requirements for suppliers of equipment, cutlery and food.

The success of a restaurant is made up of many factors. Everything is important to the smallest detail: from the smile of the waiter to the color of the plates. But there are 12 key factors that any restaurant should consider.

With the JELLY SHOTS franchise, there is no question of whether you will make a million or not. The question is how many times will you do it in a year! JS - alcoholic desserts that have no analogues in Russia.

Despite the large number of fans of rock music, there are not so many places that would gather people according to musical interests. What does it take to open your rock club and make it successful?

Coffee to go is a business that is growing on the wave of coffee consumption in Russia. Consider how much it will cost to open a coffee point, find out how to find a place to rent coffee and calculate the profit.

Noodle wok is one of the examples of catering in the format of a single-food cafe. Thanks to simple business processes and small investments, even a novice entrepreneur can open such an institution.

Hotel management in Switzerland, restaurant business, culinary arts - today all these specialties are recognized as promising, and the sphere itself is a dynamic and developing sector where it is profitable to invest. For this reason, the demand for hospitality services and good specialists is growing. Quality education in the tourism industry plays almost a key role in developing a successful career. Russian students or foreigners have the opportunity to receive a prestigious diploma in one of the areas only abroad.

The best hospitality schools in Europe and abroad: list, ranking, cost

Switzerland is recognized as the birthplace of vocational education in the field of tourism, hotel business and restaurant business. It was in this country that the first educational programs for key specialties of the industry were created. As the industry moves forward, the list of in-demand specialties is also expanding, creating a need for new curricula.

In itself, the educational structure in the hospitality and tourism industry is complex. It combines theoretical and practical parts in a balanced way, because the main task of such education is to make a ready-made professional by the time you receive a diploma of education. Therefore, all students receive their first work experience in real conditions in less than six months after the start of training.

Internships in existing companies are a mandatory element for every student of all the specializations presented. Separately, we note that practice in Swiss or European universities takes place not just in hotels or restaurants, but in establishments of leading brands in the tourism and hospitality industry: these are Four Seasons, Hilton, Hyatt, The Ritz-Carlton and other prestigious companies. Such cooperation between business and higher education helps future professionals get a good job after graduation - according to statistics, more than 75% of graduates receive a job offer from their place of internship. Therefore, the main number of students of hospitality colleges and universities quickly go to work and begin to build a career.

This article provides a list of outstanding institutes and schools of the hotel and restaurant business, culinary arts around the world: in the USA, Spain, Switzerland, Turkey, France, Germany, where you can both get trained and get a profession or a master's degree in the following areas : hotel business, hotel management, restaurant business, culinary arts, etc.

This article will present educational institutions that teach in English. The company's specialists have selected educational institutions in various price categories and countries so that you can choose the most suitable option for yourself.

Hospitality training in Turkey:

  • Antalya: from 4700 euro in year

Schools of hotel and restaurant business in Spain:

  • - MSc in Hospitality Management or Tourism Management (in English) from 6000 euro in year
  • - offers programs in Hospitality Management and Tourism, Management of events in the field of tourism from 7900 euros in year
  • - the most prestigious school of hotel management in Spain. At the bachelor's degree, the cost of programs from 17000 euros in year

Training in hotel management in Germany:

  • Bad Honef (Cologne) and Berlin: - Germany's best employment institute offering programs in Tourism, Hospitality, Event Management - price from 7000 Euro

Training in hotel and restaurant business in France:

  • - Hospitality, Tourism and Event Management (Event Mangement) - price from 8000 euro in a year

Hospitality institutions in Switzerland with the cost:

  • , Lucerne, Switzerland. From CHF 40,000 per year without accommodation.
  • from CHF 55,000 per year with accommodation
  • . Price from 50,000 francs
  • One of the most prestigious institutes of hotel business and restaurant business - Glion Institute of Higher Education - and in - from 55,000 Swiss francs, and also in - from 20,000 pounds
  • Renowned school of hotel management in , - Les Roches - from 30,000 euros

Very useful articles on higher education in hospitality in Switzerland:

Training in the restaurant business in the USA / America

  • In the USA, we can note a group of universities Johnson and Wales JWU (Johnson & Wales University) in cities such as, and. Annual tuition fee from $25,000 USA.

Studying Hospitality Management in New Zealand

  • School of Hospitality Management, New Plymouth, New Zealand, from NZ$25,000.

Most of the presented educational institutions provide short-term courses and preparatory programs for long-term education. Contact us!

The list of the main specialties in the field of tourism, hospitality and restaurant business, which are most in demand among foreigners and Russian students:

  • Hotel business. Hospitality management is one of the most in-demand jobs in the industry. A good hotel management specialist controls many issues, it is his work that helps to create an impeccable service in the hotel. In the process of studying, students will learn all about the necessary standards in the hospitality industry, which will help them easily get a prestigious job or start their own business.
  • Restaurant management. European countries are generally recognized leaders in this area, therefore, to obtain the appropriate education, we recommend choosing a university from these countries. Such a specialty opens up many prospects in a professional direction: after training, you can go to work as a restaurant critic or an art director, choose the path of a sommelier or create a concept for a fashionable coffee house - the choice is not limited to the listed options.
  • Tourism management. Tourism itself is a very popular and sought-after area around the world, and therefore this specialty is incredibly promising. In addition, such work is more connected with traveling and traveling than others, which for some may be the ultimate dream. During the training, students will learn how to correctly assess the environment, wherever they are, book cheap air tickets, book hotels and much more. These skills will be useful not only in the professional aspect, but also in the private life of each student.
  • Spa management. One of the most demanded specializations abroad. After all, not a single elite hotel can do without the provision of massage services and other spa treatments. Proper organization of such a paradise in a hotel will require the guidance of a competent specialist who will be able to recruit the right staff, conduct market analysis, manage all the facilities of the center and much more.
  • Event management. This is a relatively young specialty, which, however, has already won a place of honor in the labor market. A professional event manager is able to organize any event, be it a conference, seminar, forum, exhibition, presentation, and so on. An event manager manages all the processes that occur during the preparation, holding of the event itself, and even after its completion.
  • Sports management. The functionality of this specialist is similar to the tasks of the previous specialty with only one difference - the scale of events in sports is much larger. Purposeful people work in this area, leaders by nature, who know what they want and how to get it. Having received a diploma in this specialty, the student will become the owner of a unique set of knowledge - from marketing to the ability to work with sponsors and global brands.
  • Management in the entertainment industry. The sphere of entertainment and show business remains one of the most developed and invariably attracts billions of dollars into circulation. The education of a manager in the entertainment industry will also open up a wide choice of professional implementation for its owner: from creating your own TV projects to implementing an author's entertainment project.