Acquisition of apartments 

Open a business in a new residential complex. What documents are needed to rent an apartment? Documents and licenses

Crisis, as you know, is a time of opportunity, one of which is the opening of your own business. If you need commercial space for this, then it's time to look at non-residential premises on the first floors, since rent here is cheaper than in shopping or business centers. The portal site decided to find out from experts how to avoid mistakes when choosing premises for small businesses on the territory of the residential complex.

What is not forbidden is allowed

Let's start with the fact that not all activities are possible on commercial premises in residential buildings. One of the most important documents regulating restrictions on doing business in residential complexes is the edition of the relevant SNiP - (SP 54.13330.2011. Code of Rules. Residential multi-apartment buildings. Updated edition of SNiP 31-01-2003). Without plunging into legal subtleties, we can say that any activity that will cause inconvenience to residents is prohibited on the territory of the residential complex. You will not be able to trade chemicals, motor oils, rubber, carpets and fish in the LCD, but the grocery store will not receive permission to work around the clock, only until 23:00. Laundries and dry cleaners can only be opened in collection point mode. Not a place in residential buildings and industries, discos, x-ray rooms, clinical diagnostic and bacteriological laboratories, emergency rooms, funeral homes, etc. Catering establishments with a capacity of up to 50 people and an area of ​​​​not more than 250 square meters. meters with appropriate ventilation and fire safety, by the way, you can open. But such establishments will also be able to work only until 23:00.

The times when the market was growing with unsaturated consumer demand, as you know, are long gone. Accordingly, in order not to go down the drain, you need a clear business plan and marketing research. “Over time, the demand rating for businesses in residential complexes may change,” says Maria Litinetskaya, managing partner of Metrium Group. - For example, in the first few years after the commissioning of a new building, while there is an active settlement, curtain salons, shops with building materials are in demand. Over time, when the main part of the repair work is completed, such a business loses profitability in a particular residential complex. In its place come cafes, development centers, children's shops, and so on.

Alexander Zubets, general director of Novye Vatutinki LLC, agrees with Maria Litinetskaya: “At the stage of settling at home, I advise you to open a building materials store. Repair is not a simple matter in which you constantly need to buy something. Also, in new buildings, it is worth opening first of all grocery stores and household services. In the second - hairdressing salons, beauty salons, travel companies.

Yury Taranenko, director of the commercial real estate department at RRG, advises focusing on the following figures: for 5,000 inhabitants, from 3 to 6 food stores, 5-6 beauty / hairdressing salons, 2-3 medical organizations (including dentistry), 2-3 educational organizations, 1-2 children's goods stores, a bank branch, one pharmacy.

Commercial premises from 5 sq. meters!

It should be borne in mind that the tenant of street retail premises built into residential complexes often has to correlate the concept of his business not only with Russian legislation, but also with the owner of the premises, that is, the developer. Some large developers even say that under no circumstances will they sell non-residential premises in their residential complexes in order to be able to control the availability of infrastructure in their facilities.

Andrey Kovalev, the owner of Ecooffice Group of Companies, notes that developers tend to be guided by market principles when designing commercial premises in residential projects. There is a well-developed toolkit for researching the target audience, the competitive environment, etc., on the basis of which the developer makes a decision on the advisability of including certain functions in certain volumes in the project. However, the expert immediately makes a reservation - “this is an ideal, but in reality there are cases of serious discrepancies between the plan and the results, both due to errors made in the analysis and due to changes in the economic situation. In particular, many of the new Moscow microdistricts are experiencing serious difficulties with the occupancy of such commercial premises. The reason often lies in the formal approach to studying the needs of both the residents themselves and the tenants of each specific profile (consumer goods stores need premises with some characteristics, medical centers with others, cafes and restaurants with third ones, etc.)» . According to Andrei Kovalev, it is not uncommon for a project to include some kind of abstract “jobs” rather than areas with specific functions calculated based on the composition and needs of future residents.

However, the crisis and the rising level of vacant space are forcing both residential real estate developers and owners of shopping and business centers to be more loyal and flexible. Yulia Koroleva, head of commercial real estate at Morton Group, notes that Morton Group tries to take into account all the wishes and technical requirements of future tenants at the construction design stage, and can also offer various formats of commercial premises, for example, with an area of ​​5 sq. meters.

In fact, it is beneficial for the developer to meet the needs of the tenant. “The retail and service infrastructure in residential complexes is a fairly strong tool with which a developer can, firstly, create an additional effective tool for housing sales; secondly, to improve the image of the project in terms of comfort and convenience of its future residents; thirdly, to generate additional cash flow,” sums up Polina Zhilkina, director of strategic consulting at CBRE.

Tell me who your neighbor is and I'll tell you what will happen to your business

The future tenant has the right to know about the developer's plans, even if he doesn't like them. Will it not turn out that, having launched a grocery store, a small business owner in six months will find a competitor on the territory of a residential complex 100 meters from him?

Another rule that should not be neglected is that the infrastructure of a residential complex located next to a large shopping and entertainment center can and should be more modest than in a similar project, where it takes more than 10-15 minutes to get to the nearest large shopping center, says Polina Zhilkina.

But there are other pitfalls that Alexander Zubets talks about. Of course, location plays an important role for a grocery store. “Ideally, if it is located on the “first line”, that is, as close as possible to the main flows of people,” the expert says. - At the same time, you should contact the developer and ask for a development plan for the territory of the complex. After all, it is absolutely not a fact that if today the store is located on the main road, then in two years, when the microdistrict can be completely built up, this same road will not turn out to be secondary and not so passable.” Maria Litinetskaya also advises to monitor the surroundings: “When choosing a premises for commercial use, you should pay attention to nearby objects. For example, next to the kindergarten it would be appropriate to organize some kind of developmental circle. A pharmacy is conveniently located near the clinic. If this is a car wash, then it is worth opening it at the entrance to the residential complex or next to the parking lot.

Another important point that you should pay attention to when choosing a room is whether the residential complex is fenced or not. A fenced area is a very serious limiting factor for potential tenants of commercial space, Polina Zhilkina is sure. To a lesser extent, this applies to “targeted” visits (beauty salons, medical clinics, fitness clubs), but for shops, cafes and small service enterprises, a fenced area can significantly worsen attendance figures and, accordingly, revenue.

However, developers can take into account, on the one hand, the wishes of future new settlers to live in a territory closed from outsiders, and, on the other hand, ensure that tenants of commercial space in their residential complexes attract "external" demand. “If the territory of the residential complex is fenced, there are two entrances - from the yard and from the outside, from the road and the street,” says Yulia Koroleva. “At the same time, we always take into account that the loading and unloading zones of stores and other necessary technical premises are located on the territory of the complex without harm to residents.”

Oksana Moiseeva, head of the commercial real estate department at NDV-Nedvizhimost, notes that the reduction in traffic due to the fenced area is not an obstacle to organizing a representative office of the company, a showroom, medical and children's institutions. Moreover, isolation can become an additional bonus, a joker. “The fenced territory will not greatly affect the profitability of the business of beauty salons, hairdressing salons, and children's studios,” says Oksana Moiseeva. “And in the premium class segments of these destinations, a fenced area will even be a plus.”

But in general, the closeness of the territory, as a rule, reduces the rental rates for the commercial areas of the first floors of the residential complex by several percent compared to similar offers in the "open area". Rental rates depend on the location, area and format of the residential complex. “For a residential area, the rates are at the level of 10-15 thousand rubles per sq. m. meter per year, for premises in the center fluctuate in the range of 30 - 65 thousand rubles per square meter. meters per year,” says Lena Serenko, general director of MIEL-Commercial Real Estate. The expert, by the way, is very categorical about opening a business on the territory of residential complexes: “It is better for a novice entrepreneur without work experience not to open a business on premises in a residential complex, but to look for objects in a formed retail zone where a synergistic effect operates.”

Competitors don't go here

A counterargument in relation to the words of Lena Serenko is expressed by Alexander Zubets, noting that in the conditions of a residential complex an entrepreneur can become the only one who offers a service demanded by residents, for which otherwise they would have to go a certain way, including by car or public transport. In particular, he says that due to the technical difficulties of locating cafes and restaurants on the first floors of residential buildings (installing ventilation, organizing a kitchen, storing food), by opening a cafe on the ground floor, you can be out of competition for a long time. But, as they say, everyone chooses for themselves - a food court or a separately located cafe with no competitors at a distance of a cannon shot.

In any case, as Elizaveta Gudz, Deputy General Director for Analytics and Consulting of NDV-Nedvizhimost, clarifies, when choosing a room, you need to pay attention to the features of your business, the target audience, understand whether you need a load or a large showcase, whether the room allows you to implement the optimal layout, arrangement of equipment, furniture, etc. Moreover, obviously, there will be plenty to choose from in 2016.

In 2016, we will see an increase in vacant space, - Alexander Zubets is sure. - The economic crisis is not conducive to opening a new business. It is likely that some entrepreneurs will be forced to curtail their business and stop renting. Together with the emergence of new vacant space from developers, all this will increase competition among landlords. As a result, rates may be adjusted downwards.” Lena Serenko agrees with the expert: “The level of vacant space will definitely increase, which is associated with a decline in trade due to a decrease in the purchasing power of the population.” The expert notes that rental rates continue to decline, but not as much as in 2015. On average, the discount is no more than 10-15%.

Elizaveta Gudz expects that the trends of the previous year will continue in 2016: a change in consumer behavior, the migration of tenants to more convenient locations that were previously “unaffordable”, renegotiation of contracts on more attractive terms - that is, the market will continue to seek an equilibrium state.

With such forecasts, the most optimistic statement by Yury Taranenko looks very cautious: “The vacancy rate in the segment is likely to remain high in 2016. Although, in general, its development will continue through the opening of new catering establishments and grocery stores of various formats: coffee shops, shops selling alcohol, food products; pharmacies and so on.

When you have the opportunity to open your own business in order to start a business in a residential area, you need to take into account all the nuances of such a location. Imagine yourself in the place of buyers and assess the need for certain goods.

Features of doing business in a residential area

Keep in mind that the main flow of buyers in residential areas occurs in the early morning and late evening. Of course, a clothing store will be irrelevant, because for such purposes people go shopping on weekends to shopping centers. It is necessary to focus on the sale of essential and daily necessities:

  • products;
  • water for coolers;
  • catering points;
  • repair of clothes, footwear and accessories.

Considering business ideas for a sleeping area, it is not difficult to guess that food is the most relevant product.

Its reserves are consumed quickly, and with the accelerated rhythm of large cities and vast metropolitan distances, the working population practically does not have time to cook food. Look for a place on the "caravan routes", correctly calculate the prices, and the result will not be long in coming.

Options for doing business in a residential area

  • Bar, cafeteria, bistro. Ready packaged main courses and salads for lunchtime are in great demand on the way to work, and in the evenings, many will come to such an institution willingly to have dinner and just relax from the working day.
  • . Evening trade in the residential area is brisk and rich. People need food for dinner, bread, matches, cigarettes. And in the morning there is a considerable demand for hot pastries and ready-made sandwiches.
  • Household store. Business in residential areas is well built on the sale of household chemicals and household materials that are in daily demand (detergents, toilet paper, light bulbs, batteries). If the area allows, you can open a universal point, connecting products and household goods in one place. This will increase your potential income.
  • . Repairing shoes, umbrellas, bags and clothes brings a good profit. You can introduce additional services according to the principle of "1000 little things":
    • photocopy printout;
    • sale of SIM cards and replenishment of telephone balance;
    • sale of stationery, flash cards and CDs.

Initially, this type of business does not give much profit. Moreover, at the moment, hypermarkets have made great competition to small retail outlets. A good plus for a small store is the development of its regular customers. If you sell taking into account the wishes and needs of each of the list of buyers, conduct various bonus promotions for them, then an increase in income will not be long in coming.

The sleeping area is a residential urban area in a big city. People living there go to work in the center every day, and in the evening they return home to rest. Most often it is a quiet place with little business activity.

When creating a business in a residential area, you should consider several important issues:

  • What to sell to the locals.
  • What essential items do customers need?
  • What services do they need.

When planning a business in a residential area, it is imperative to develop a strategy. It should take into account that people will run into the store on their way to work or back. To understand the needs of consumers, put yourself in their place. For example, a clothing store would clearly be out of place. For such purchases, people go to large shopping centers.

A business in a residential area should sell relevant goods: food, drinking water, household items. Among the services popular repair of clothes, shoes, catering services. Food is consumed quickly, and almost all residents of a big city do not have time to cook lunch and dinner. You can offer them light breakfasts that you can take with you. In the evening, they will come to you for dinner or just to sit with friends.

Residents of sleeping areas like to take a walk after work. Consider setting up a cafe or bistro. Convenient location near the road, affordable prices, and your profit is guaranteed. Regular customers do not have to look for a long time. With little competition, they will come to you.

For a sleeping area, a business such as a grocery store is well suited. In the evening, food is bought for dinner, bread and cigarettes are always relevant.

One of the current business options for a sleeping area is a pharmacy. But it must be adapted to the needs of the inhabitants as much as possible. The demand for medicines may be so wide that five thousand items may not be enough. It is clear that a visitor who cannot buy the right medicine from you is unlikely to come again. It is also worth considering that the majority of pharmacy visitors in a residential area are housewives and pensioners. Include widely advertised medicines and dietary supplements in your assortment. Pay special attention to drugs that are advertised on the radio. Retirees will be happy to receive competent advice about them.

The specifics of the sleeping area

The main feature is visiting the store in the morning and in the evening. During the day, active trading is possible only on weekends, but at the same time, purchases are likely to be impressive. After all, usually a person tries to buy everything you need and as quickly as possible. Therefore, food is an ideal business for a sleeping area, but not the only one.

In the old areas, the infrastructure has been thought out and tested over the years. They usually have many shops, kindergartens, catering establishments, consumer services, clubs, etc. In new areas, the situation is not so rosy. Their residents are forced to travel for the necessary things to the other end of the city. In such areas, it is easy to develop almost any business. Food, clothing, manufactured goods, hairdressing services, electrical appliance repairs - everything will find its buyer. The question of how to choose an area that will definitely bring income cannot be answered unambiguously. It will be different for each region. Therefore, consider several options, determine their pros and cons.

Pay special attention to the staff who will work in your store. If the seller is rude, inattentive, rude to customers, you can not expect profit. Therefore, before hiring a person, find time for an interview. And in the future, ensure constant contact with him.

What goods and services are relevant for the sleeping area

Business in a residential area can be different. Household supplies and useful goods store. Selling household items, household chemicals, light bulbs, CDs and other goods can bring good profits. In a residential area there is an opportunity to develop a customer base, which is an undoubted advantage of a business. If the area of ​​​​the premises allows, you can open a small department store. Products and household items in one place - a great option for a sleeping area.

You can open a shoe repair point, put a photocopier there, offering residents printouts and photocopy services. At the same time, you can sell SIM cards, stationery, batteries, replenish your mobile phone account. Such points are often called "1000 little things", and they are very popular with residents. Profit from them is not very high, but profitability can be increased by creating several kiosks located throughout the area.

Starting a business in a residential area, you should be prepared for a small profit, especially at first. One of the main competitors in this case is chain supermarkets. But if you correctly determine the circle of potential consumers and their needs, periodically hold various promotions, you can form a base of regular customers.

A business in a residential area, with the right approach, can become a stable and profitable business.

A few years ago, there was an opinion in the business environment that sleeping areas are poorly suited for the rapid promotion of a business, and only those entrepreneurs who are not chasing big profits and agree to earn a little bit of a living in a quiet place can afford to open stores in such unpromising places. . But after several well-known retail chains from sleeping areas immediately stepped into large regional markets, the attitude towards this format changed. Today, sleeping areas are considered promising for a number of business areas.

General characteristics of the concept of earning in a residential area

Any city is divided into three main zones: a commercial and cultural center, an industrial zone and a sleeping area. The industrial zone is considered the least attractive for the trading business with essential goods, and the shopping center is considered the most successful. In the sleeping areas of the city, active trade is just being formed, and therefore this business niche is considered undeveloped and developing.

Today, a business in a residential area is an indispensable part of the city's infrastructure. Already during the construction of residential complexes, architects lay the need for arrangement:

  • grocery stores;
  • beauty salons;
  • household chemical stores;
  • small coffee shops and pubs;
  • sports clubs.

Potential consumer demand is calculated by determining the number of retail outlets per thousand people in the residential area. The average sleeping area is about 50 thousand inhabitants, a small one is about 10 thousand and a large one is 100 thousand and more.

In accordance with the standards of the Ministry of Industry and Trade, for every thousand of the population there should be 150 square meters of grocery retail space and 300 sq.m. - non-food.

Today, there are few residential areas in which this standard is observed. Therefore, if you decide to open a profitable business in a residential area, then study the occupancy of the market in a particular area, and start trading in those consumer goods that are least represented in the analyzed territory.

The most successful for an entrepreneurial start are such groups of goods as:

  • household chemicals;
  • building materials and components;
  • goods for pets;
  • alcoholic and tobacco products;
  • Food.

Grocery is mentioned last as it is the most complex type of retail and it will be difficult for a newbie to start this business. Therefore, if possible, it is better to start with a non-food group of goods.

Household chemicals store

For the sleeping area, a household chemicals store is always relevant. Of course, it is not necessary at the initial stage to open a self-service point of 300 sq.m. For starters, a small shop of 50-70 square meters is suitable, with a trading floor of 40 sq.m.

The range of the store - the most popular products designed for the mass buyer:

  • detergents;
  • hair care products (shampoos and conditioners);
  • shower and body care products;
  • toothpastes and brushes;
  • napkins and toilet paper.

There should also be cleaning products and detergents for the kitchen and bathroom on the shelves of the store.

As for brands, here you need to choose as carefully as possible. Too expensive or cheap goods will not be in demand in such shops, so the main calculation is for a buyer with an average income.

This format of trading will require only two sellers, so labor costs will be minimal. Accounting and store security can be entrusted to specialized firms under a contract. This approach will also reduce the cost of maintaining the outlet.

The average monthly income of a store selling household chemicals is about 600 thousand rubles. Profitability - 20% and, accordingly, the entrepreneur will be able to spend about 120 thousand rubles a month on the repayment of start-up costs and on the development of the store. After reaching self-sufficiency, this amount will go to the personal earnings of the merchant.

Trade in building materials

A building materials store is a more demanding business and for its successful development, an entrepreneur needs to understand construction, repair and the latest residential design trends on his own. This knowledge will be required in order to competently make purchases of goods for the store.

The difficulty is that in a residential area a large retail outlet per thousand square meters will not give a big return. A store of 300 sq.m., which presents the most relevant and sought-after goods, will be more profitable. We need such an assortment that will ensure an active commodity-money turnover.

The most popular goods in the construction market are:

  • faucets for kitchen and bathroom;
  • wallpaper and tiles;
  • lamps;
  • curtains and textiles;
  • decor items.

To maintain such a store, three sales assistants, one accountant and one cleaning lady will be required. The maintenance of such a staff will cost 200 thousand rubles a month.

The average monthly income of a building materials store is 800 thousand rubles. Business profitability - 25%. Thus, the monthly profit on average for the year is about 200 thousand rubles. But it should be taken into account that during the winter months, the turnover is significantly reduced, while the summer season makes it possible to restore the level of profitability. Therefore, such stores are recommended to open in the spring.

Products for pets

A simple and profitable business is the trade in pet food and accessories. Today, almost every family has a pet - a cat, a dog, a parrot, fish, etc. All of them require daily care and therefore pet stores never suffer from a lack of buyers.

To open a pet store, it is absolutely not necessary to rent a large area and equip it with large aquariums, bird nets and rabbit cages. Today, a pet store can be located on fifty square meters and at the same time sell a large number of products for animals. Main commodity items:

  • feed for all kinds of animals;
  • vitamin supplements;
  • care products;
  • brushes, combs;
  • accessories for games.

To ensure the operation of such a store, two sellers are required. Accounting and bookkeeping can be carried out by employees of an outsourcing company. You can reduce costs by working with suppliers on an ongoing basis. Many wholesalers and manufacturers offer good discounts to their regular customers.

The profitability of the pet store is also at the level of 25%. With an average monthly income of 500 thousand rubles, the profit will be 125 thousand per month.

Premises and start-up capital for a business in a residential area

The best way to purchase premises for a store in a residential area is to buy the rights to a new building from the developer at the construction stage. The advantages of such a purchase are low cost compared to a finished facility, the ability to arrange non-residential premises immediately for placing a store in it, and thirdly, there is practically no competition in areas under construction.

The downside is that the business will begin to generate a stable income only when the microdistrict is at least half populated. The term of such settlement can be stretched for six months. Such a start is suitable for entrepreneurs who start a business with their own money. If the business starts on credit funds, then this option for acquiring premises will drive the business into debt.

The store area for a sleeping area is from 50 sq.m. up to 300 sq.m. The estimated cost of rent is about 10 dollars per square meter per month.

Approximately the start of the store with a trading area of ​​50 sq.m. will cost the entrepreneur 150 thousand US dollars (including the purchase of premises). If the monthly profit is 3 thousand US dollars, then the investment will pay off in 4 years.

When considering which store to open in a residential area, first of all focus on the group of goods that you are well versed in. The seller must control the situation in the market, this is the golden rule of small retail. And of course, finances: at the very initial stage, a financial plan should be drawn up, according to which it can be determined whether it is possible to start a business with the available resources, or not.

Do you have an apartment but no money to live on? This means that you do not know how (or do not want to) use all (!) Available resources to earn money. An apartment is not only sufficient space for small commercial projects, but also access to communications, the ability to use communications equipment and the presence of assistants. Add some start-up capital to this, find a profitable idea, figure out how to effectively implement it, and you will have a successful start. Let's figure out what kind of business can be organized in an apartment and how to do it legally!

Business that can be run in an apartment without the consent of the tenants

Is it possible to run a business in an apartment? Definitely possible!

In accordance with Article 16 of the Housing Code of the Russian Federation, an apartment is a room in an apartment building that can be used by citizens only for living and meeting their domestic needs. In addition, in the legislation of the Russian Federation there is a direct ban on doing business in the housing stock.

At first glance, these two rules prohibit tenants from earning money at the place of residence, but there are exceptions to them.

The following types of activities at home are not subject to legal prohibition:

  • sale of surpluses produced to meet household needs (you have cooked 3 cans of jam, but you have used only one - you can freely sell two);
  • production and sale of hand made products;
  • author's works and services.

Sale of jam

handmade toy

Provision of services

You can also freely rent out your apartment - in whole or in parts.

As long as production volumes allow you to work on a private basis, without registering an LLC or an individual entrepreneur, a home business can exist within the housing stock.

If the business goes well and you need to go into official form, then there is a procedure by which housing is transferred to non-residential stock. In non-residential premises, you can engage in official commerce, but this is a separate issue.

When organizing a small production in a residential area, problems with neighbors may arise. It is highly likely that the residents of the house will notice business activity and try to limit it.

Relationships with neighbors

Neighbor claims may be due to:

  • increased noise in the apartment and violation of the normative regime of silence ( with 21.00 before 8.00 );
  • the presence in the apartment of caustic foreign odors and smoke;
  • high humidity;
  • increased use of electricity and load on utility networks.

Any of these signs of production will give the neighbors a reason to file complaints with the municipal authorities. If it is established that the owner of the disputed apartment violated the rules for using housing, fines will be collected from the guilty person.

If you do not violate the housing use regimes and have not registered your activities with the Federal Tax Service, then you do not need to take consent from your neighbors to work.

Another thing is if the silence mode is violated, the load on communications will increase, and in the apartments the residents will have extraneous odors, dampness or smoke. In this case, even if you previously took consent from your neighbors, it will not be taken into account when resolving a dispute that you violated the rules for using residential premises in an apartment building.

Rules for organizing a business in an apartment: precautions and tricks

The law does not prohibit opening a business in an apartment. Let's define the basic rules of home commerce.

Rules for business in an apartment

  1. Allocate one room (if we are talking about a one-room apartment, then you need to isolate the workspace).
  2. Equip the premises in such a way as to bring a minimum of inconvenience to the residents of the apartment and neighbors (economical lighting, portable power supplies, forced ventilation, etc.).
  3. Create a website or group in social networks for the sale of goods and the purchase of raw materials.
  4. Divide the production process into several independent stages that can be alternated with each other (for example, 2 hours to form blanks, 2 hours to glue, 2 hours to design, 2 hours to pack).
  5. To allocate an 8-hour working day for the production process and one day a week to engage only in the promotion and advertising of their products on the network.
  6. Carefully choose assistants or apprentices and take care that a stranger in the house does not harm your property and family.
  7. Open a card account in a bank and receive a card (debit or credit) with the possibility of convenient Internet banking.
  8. Register electronic wallets in popular Russian payment systems (Yandex.Money, QIWI, etc.).

Precautions

So that you can safely conduct business, at the initial stage you need to insure yourself against possible problems.

Basic Precautions:

  • equip the door to the home workshop with a lock that closes and opens both from the inside and from the outside;
  • never invite clients to your home: organize all business meetings in other territories or communicate with buyers via postal / courier service;
  • monitor the payback of the business: if the initial investment does not pay off in two months, then make changes to the purchase, production costs, and the scheme for selling goods.

Today, business negotiations are usually held in coworking centers (there are in every city). These centers offer clients an hourly rental of a workplace or a meeting room. The cost is about 60 rubles. per hour, you can purchase a subscription.

Tricks

Tricks to help you create a competitive product at home and sell it quickly:

  • be socially active (communicate with colleagues, attend seminars, exhibitions, fairs, interview your customers, look for new suppliers, etc.);
  • build your home business as the first step towards entering the official market;
  • study advertising and marketing.

These rules will help both an entrepreneur who has decided to devote himself entirely to organizing and developing his own business, and a merchant who wants to earn extra money in his spare time to build his business.

Choosing an idea for a business in an apartment: assessment of opportunities, taboos, test work

An analysis of the online sales market shows that most often network users buy:

  • consultations - 20 % ;
  • handmade goods - 19 % ;
  • design services - 11 % .

Any product / service from the leading positions can be produced within the apartment.

To decide on a product, you need to evaluate your capabilities. The first thing you need to earn:

  • profile knowledge, narrow specialization;
  • practical experience in the chosen field;
  • understanding of current trends;
  • start-up capital.

If you do not have education, experience, or what you have does not suit you, then today you can get specialized knowledge and experience within the framework of available training intensives and courses.

Decide on the direction in which you want to work, and look for courses, seminars, part-time work in a business that interests you. Such preparation can take from three months to six months.

The average cost of a six-month training in an actual craft and industrial practice will cost a beginner about 40 thousand rubles!

The purchase of high-quality tools, workplace equipment, website creation and marketing promotion will also require initial investments. For a small production, the amount of initial investment will be about 70 thousand rubles.

Business coaches advise a novice entrepreneur to work with any attractive idea and already in the process of work, with the acquisition of skills of independent earnings, to build a production, trade and marketing policy.

Taboo in home business

History knows successful options for building an official business on money with a criminal past. But there are only a few such stories, and there are always a lot of personal tragedies inside them. The modern trend is personal happiness and a comfortable life. If you want successful self-realization, give up these options for making money at home:

  • gambling for money;
  • production and sale of alcohol, drugs and other dope;
  • content in the apartment of a brothel.

Also take care of your health and the health of your loved ones. Before making a decision, ask how the implementation of the idea can be dangerous to the health of others. If there is even the slightest chance of creating an unhealthy environment, then give up this idea.

For example, you can often hear about growing mushrooms in apartments, which is unhealthy. It is much safer to organize such production in the basement.

Business on the ground floor in a new building

The most profitable business in the apartment on the ground floor is a grocery store. To implement this idea, it is necessary to move out of the apartment, transfer it to a non-residential fund, register as an entrepreneur and trade.

If there is no opportunity to carry out at least one of the above activities, then it is possible to develop such business ideas as:

  • beauty salon and nail service;
  • coworking studio;
  • administrator's office without visitors.

This also applies to apartments located on the ground floors in the new building. The only difference is that instead of products at the initial stage, it is better to trade building materials. To do such a business, you need to officially register.

Apartment for rent, office or internet project

The easiest way to make money from an apartment is to rent it out to one tenant or several tenants. The cost of rent in each city is different, but according to the general trend, the most expensive apartments are Moscow, St. Petersburg, Vladivostok, Khabarovsk, the average prices are in regional centers, the cheapest apartments are on the periphery.

If your apartment is not located in the federal or regional center, then the monthly income from renting it out to other residents will not exceed 5 thousand rubles.

This is a small income, so residents of small towns are looking for more profitable ideas - for example, opening an "office without visitors at home."

Office in an apartment

An apartment that is listed in the housing stock cannot be an official commercial office, but it is possible to organize an administrator's office (without visitors). This will require:

  • conclude a lease agreement with the tenant (providing him with the possibility of temporary registration at the address of the apartment);
  • furnish an office space;
  • make sure that the administrator does not bring his clients to your living space.

On such a service, you can earn three times more than on a simple rental of housing.

Own Internet project

If we return to the chart of popular goods and services, then Internet consulting is in first place, and this is a real chance for active, young and sociable entrepreneurs.

This is the easiest business option in an apartment from scratch. To implement it, you only need a computerized workplace, a high-quality video camera and a desire to help people solve their problems.

home production

Traditionally, an apartment is a springboard for cooking food, making clothes and handmade home decor. We will tell you in more detail what is needed to implement each of these ideas.

Baking and confectionery

With culinary skills and starting capital of 50 thousand rubles you can open a pastry shop at home. To do this, you need to purchase:

  • separate refrigerator;
  • oven;
  • planetary mixer;
  • tools for working with confectionery mastic;
  • confectionery printer.

The average markup for a homemade cake or pie is 100% from spent products. When selling one cake for 3 kg per day, you can earn 1000 rubles. Monthly earnings will be 30 thousand rubles.

Growing table greens

This option of entrepreneurship can be used as an additional form of income. Growing greens does not take much effort and time. At the initial stage, it is necessary to assemble a rack on which boxes of greenery are attached, and ensure timely watering and sufficient lighting. From one box (20 cm x 50 cm) you can collect up to 2 kg of products every 5-6 weeks.

The wholesale price of traditional leafy greens is about 100 rubles. per kg. Approximately 100 boxes can be placed in a room. Monthly earnings under this scheme will be 20 thousand rubles.

home preservation

A seasonal type of entrepreneurial activity that can be engaged in with almost no additional start-up investments. Main costs:

  • purchase of seasonal fruits and vegetables;
  • purchase of sugar and vinegar;
  • glass containers and lids.

Average earnings of an entrepreneur 1 liter conservation is about 100 rub. To earn a month 30 thousand rubles, you need to fulfill the sales plan every day - 3 liters conservation.

The peculiarity of this business is that the stock of goods is formed in the summer, and mass sales go on in the cold season. This business is good as a side business.

Packing and production of semi-finished products

In an apartment, he can not only work on his own undertaking, but also provide services to larger enterprises. To a large extent this applies to packaging.

Home packaging can be ordered by supermarkets, online stores, retail outlets, food manufacturers. To receive an order for packaging, you need to advertise in the regional media with a service offer.

Another option for the development of this type of business is the independent formation of a new product from its components. According to this scheme, a business for the production of homemade herbal tea, which includes ordinary tea and various herbal teas, and a business for the formation of festive candy sets, operates.

Semi-finished products are a more complex product. To make it, you need to purchase:

  • dumpling machine;
  • patty molder;
  • ravioli machine, etc.

Today the food industry equipment market is very active. The average cost of a machine for the production of semi-finished products is from 60 to 100 thousand rubles.

You can sell products only through an official manufacturer who will put his trademark on your semi-finished products, or sell in small batches through an online store, in the grocery market.

Needlework

The main areas of home needlework for women are individual tailoring, knitting and repairing clothes, as well as making small household decor. Starting investment in this type of business is about 30 thousand rubles. Money is needed to purchase tools and supplies.

Atelier for tailoring and repairing clothes at home

It is not difficult to open an atelier for tailoring and repairing clothes at home. It is more difficult to do quality work. This is enough to form a customer base.

For work you need:

  • quality sewing machine
  • overlock;
  • cutting table.

The average cost of studio services - from 100 to 1000 rubles depending on the complexity of the work. An ordinary home studio earns 10 thousand rubles in Week.

Decorative items made of polymer clay

Polymer clay is an ideal decorative material (cheap, durable and plastic). Today, jewelry, dishes, household and stationery small things are made from it.

Working with polymer clay is as follows:

  • the master forms a sketch of the future product;
  • according to the sketch, he makes a blank from polymer clay;
  • the workpiece is baked in the oven, decorated and varnished.

The average cost of 100 g of polymer clay toy is 500 rubles. The average price of the clay itself is 200 rubles.

If you have interesting ideas and their high-quality execution, you can make good money.

Homemade stained glass windows

Classical stained-glass window - a mosaic of multi-colored glasses. The art of stained glass came into our culture from the European Middle Ages. If earlier this process was time-consuming, today there are technologies that allow you to produce stained glass at home.

  1. Hot soldering (parts of the mosaic are cut out with a glass cutter, special foil is applied to the seams, all elements are soldered using lead and tin).
  2. Drawing a picture is a mosaic imitation technique. In fact, a mosaic pattern is applied to a single sheet of glass with acrylic paints.

Medium cost of 1 sq. m. stained glass - from 3 to 5 thousand rubles. The market is in demand as plot paintings, there is also stained glass for decorating interior doors and furniture inserts.

Business ideas in an apartment for men

The most suitable business ideas for men in an apartment are the manufacture of frameless furniture, workshops for the production and repair of household appliances and gadgets.

Workshop for the repair of household appliances

The service of a husband for an hour, a jack of all trades and home repairs is no longer news for urban residents. A man who knows how to work with his hands and head will always earn a living.

Despite the fact that cheap Chinese goods, which are almost beyond repair, are now increasingly used in everyday life, there is work for home craftsmen.

Can be repaired:

  • irons, washing machines, refrigerators;
  • gadgets, digital and copy equipment;
  • wiring, plumbing, plumbing.

To get the maximum number of orders, it is advisable to offer home repair services. To do this, create a website (so that people trust you), provide up-to-date contact information and distribute business cards.

When taking the device for repair, give the owner a check or coupon so that he is sure that he can take his thing back.

The repair cost is 100% from the price of spare parts. The average salary of a master of household appliances - 30 thousand rubles per month.

Assembly of frameless furniture

Frameless furniture is a product consisting of an inner bag with a special filler and an outer cover that performs a decorative function and provides comfort.

To assemble frameless furniture you need:

  • sewing machine;
  • patterns;
  • dense fabric for the inner bag;
  • reinforced threads;
  • fabric for the outer bag;
  • filler.

For one frameless chair you need about 300 liters filler.

The cost of consumables for one chair is 1,000 rubles. The wholesale price of a frameless chair is 2 thousand rubles.

With such an extra charge, the entrepreneur will quickly earn his first capital.

carpentry workshop

The idea is not entirely suitable for an apartment (rather for a private house), but there are types of carpentry that can be done in an apartment building - weaving baskets, making wooden utensils and toys.

Blanks for future products can be purchased at professional carpentry workshops and already at home give them the desired shape and decoration.

The cost of preparations - 500 rub. per square meter. The cost of a wooden toy - 200 rubles, Wholesale price - from 500 rubles.

Manufacture of leather goods

Belts, bags, handmade accessories made of leather have been in trend for several years, and the demand for them is only increasing.

For the production of leather products, the craftsman will need only hand tools (scissors, knives, punches, vise). Professional tools are not cheap, so at the initial stage you need to invest about 60 thousand rubles in the business.

For tailoring products, you can use new leather or second-hand material.

Estimated master's markup is 100% from the cost of the material.

Breeding aquarium fish

Breeding, growing and selling aquarium fish is an interesting and profitable activity. You can do this business from scratch - it is enough to equip a good aquarium suitable for spawning and purchase breeding stock.

The most expensive are sea fish, but in order to get viable young, an entrepreneur must spend a lot of money.

Expert aquarists advise breeding zebrafish for sale. She is unpretentious and in demand. This is a beautiful schooling fish, and most often people buy not one zebrafish, but a dozen. Entrepreneur on one fish earns about 10 rubles.

How to sell homemade products

For handicraft products, there are two ways to market - promotion of goods on the Internet and trade in the local market. Both have advantages and disadvantages.

When trading in the market, the seller loses money to pay the market fee; when trading online, shipping costs increase.

But each distribution method has its own advantages.

Selling on the market facilitates communication with buyers, customers can see for themselves the quality of the product, and the Internet is good because the potential audience is huge ( in 2016 transactions were made on the Internet for 3 trillion dollars). If you are persuasive, you can quickly sell your product.